Thursday, April 21st, 2022
Think back to the first time you tried a company’s product that thereafter became your favourite brand. According to an IPSOS American study, 72% of American consumers say that “product packaging design influences their purchase decisions”. With the exponential number of new entrants in, for example, the alcohol industry, buyers cannot taste every option that[…]
Tuesday, December 21st, 2021
From the brewing equipment to the colossal storage tanks, brewing beer requires a considerable amount of space. That said, imagine giving up some much-needed floor space, which could potentially be used to increase beer production, only to store your product’s packaging. For some companies in the brewing industry, square footage is sacrificed in order to[…]
Monday, January 25th, 2021
The 21st year of the 21st century is a special one as many companies are thriving to stand out in their respective industries despite a pandemic. Though the number of tools that can be used to gain exposure as a business is increasing as time in this digital era goes by, businesses are working hard[…]
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